Amplify Academy - Digital marketing, branding and strategy knowledge

Knowledge that can boost your business

Learn about branding, strategy and digital marketing tools - from search engine optimization, paid advertising and web development to content and video; tools that can boost your business.

Amplify Academy

Explore our knowledge universe - find your favorite category below.

Dropshipping - the ultimate guide 2023

What exactly is dropshipping? And how can it benefit...
Read more

New Google tool makes life easier for job seekers

Last week, Google rolled out a new feature in...

Read more
Regex magic

Regex - Digital magic for process optimization

Do you want to avoid spending your precious time...
Read more

How do you deal with bad reviews online?

"Bad publicity is better than no publicity," said travel king Simon...
Read more
Metaphors

Where should you use imagery and metaphors in your texts?

Imagery and metaphors are not just linguistic decoration. They can...
Read more

What do Ancient Rome and link building have in common?

If you want your website to be successful, you can't...
Read more

Toxic backlinks - poison for your website's SEO

What are toxic links? Find out in...
Read more
Website migration

Website migration - is your new website SEO ready?

What is SEO migration? And how do you do it in practice?
Read more
Bounce rate

Everything you need to know about bounce rate

What exactly is bounce rate? Why is it...
Read more
Negative keywords

Get positive results with negative keywords

If your business advertises on Google, it's a "must",...
Read more

Topic clusters - and how they can benefit your SEO

In this post, we take a closer look at a model that...
Read more
Get to the top with SEO

5 SEO factors that will get you on Google's podium in 2022

In this blog post, we'll go through the most important new updates and...
Read more
Semantic SEO

Semantic SEO - how to make SEO for humans instead of machines

Semantic SEO... what is it? Why should...
Read more

Dynamic advertising

What is dynamic advertising? And how can it benefit your...
Read more

Tips for Instagram Reels and Reels Ads 2023

Get more followers and draw more attention to your business...
Read more
Tips for success and sales with Linkedin

Succeed and create sales opportunities with Linkedin

Get tips and tricks to generate leads through Linkedin....
Read more
Seduce your customers with marketing funnel

Seduce your customers with marketing funnel

How do you convert strangers into paying customers through the...
Read more

3 automatic email flows that increase sales on your webshop

Have you considered doing more with your email...
Read more

Is your website slow? Then give it a speed optimization!

Do you know the speed of your website? If not,...
Read more
generate leads with facebook lead ads

Generate hot leads with Facebook lead ads

Would you like to get leads to your salespeople...
Read more

Google Analytics Annotations - the logbook that gives your data context

Do you use Google Analytics Annotations? If you don't, you can...
Read more
Tips for webshops, Black Friday

Is your webshop ready for Black Friday?

Is your webshop ready for Black Friday? And how do you...
Read more
CTR - click-through rate

Everything you need to know about CTR (Click Through Rate)

What is CTR? And why is it important that you...
Read more

Make your online store visible in search results - tips and tricks for SEO in Shopify

How do you do SEO in Shopify? You'll get plenty of...
Read more

Seven tips to improve your SEO with Screaming Frog

What is Screaming Frog? How can it benefit your SEO?...
Read more

Why you need an online store

E-commerce is growing rapidly - and it's just...
Read more
10 commandments for your Google Ads strategy

10 commandments for your Google Ads strategy

It's crucial that you use the right...
Read more
Search intent

How to match SEO with search intent

What is search intent? What importance does it have for your SEO?...
Read more
Correct goal setup and conversions in Google Analytics and Google Tag Manager

Introduction to goal setting and conversions in Google Analytics and Google Tag Manager

Want an overview of clicks, visitors, inquiries and other...
Read more

19 questions for your SEO strategy

A relevant and realistic SEO strategy is an almost indispensable foundation...
Read more