Design

Digital design agency. We design websites that bring in customers.

As a digital design agency, we design websites and webshops in WordPress and Shopify, and print materials in the same style. Your brand sets the direction, and the design makes it easy for your customers to take the next step: a purchase, a call or a message.

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Mesterflyt campaign signs set up on a pallet

Our take on design

Your brand needs room to be itself

Good design starts with what makes you worth choosing: your products, your expertise and the people behind them. That's why we begin with your story and the material you already have. We bring images, language, colours and typography together in one style your customers recognise online and in print.

A website is also a tool, and it needs to bring you customers. That's why we design for conversion from the first sketch, so product photos, prices and buttons appear in the order the customer needs. Design should look good. It should also sell.

When a new design pays off most

Your website needs to keep up with your business

New market or new position A new chapter calls for clear choices. We adapt the story, structure and style, so the site shows customers where you're heading.
Too few enquiries Visitors need to understand your offer before they get in touch. Clearer content, navigation and forms give your sales team more relevant conversations.
A growing product range More products demand a better overview. Clear categories and good product pages make it easier for your customers to choose and buy.
Slow pages Visitors give up when a page takes a long time to load. We find what's slowing it down, so more people stay and buy.
Campaigns without a landing page Ads work best when the page matches the message. A landing page for each campaign gets you more out of every krone in your ad budget.
The site is hard to edit Your team needs to be able to edit copy, images and products day to day. We build the site so everyday editing is simple for everyone.

Proof

Bernstorff Slot: historic surroundings in a new digital style

“The outcome is that we have our digital strategy in hand, control of our own data, a streamlined website and lots of new customers.”

Michael Sørensen · Head of Sales, Marketing and Booking at Bernstorff Slot

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The process

How we design your new website

1. Insight and prioritisation

We review your current site, your customers' questions and the goal of the project. Together, we choose the most important pages and features, so you know what comes first.

2. Visual direction

We translate your brand into layout, images and typography. The draft shows both the mood and the order of the content, so you can give specific feedback before we build.

3. Development and content

We build the pages in WordPress or Shopify and bring together copy, images and features. The pages work on both computers and phones, so customers get the same experience everywhere.

4. Testing and launch

We test links, forms, speed and display, and you approve the site before launch. We redirect the old addresses to the new ones, so you keep your rankings on Google.

Usability

The site has to work on a phone

On mobile, customers meet your brand on just a few centimetres of screen. Images, text and buttons share the space, so the most important things come first. Contact details are easy to find, product photos show the item properly, and forms only ask for what's necessary.

Good UX is also about readability. We look at contrast, font sizes and keyboard navigation, so more people can use your site. Recurring page types follow the same logic. That way, everyone can use the site, and your team can build on it.

Working together

You talk to the people who build your site

As an Amplify client, you have direct contact with a dedicated point of contact and with the designers behind the work. You know the reasoning behind every choice, and we respond and make changes quickly. We're based at Havneholmen in Copenhagen and are happy to meet when it makes sense.

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The team

Meet our designers

At Amplify, you'll find experienced designers who start by understanding your business and your customers. The team handles visual direction, design and development in-house, from the first sketch to the finished site and the print materials. That gives your customers one consistent experience.

Portrait of Cilie Hodal Nielsen

Cilie Hodal Nielsen

Art director. Cilie is in charge of visual direction, layout and typography, so your brand looks the same everywhere.

Portrait of Kristian Svendsen

Kristian Svendsen

Creative specialist. Kristian creates images, video and creative ideas, so your website gets content that shows who you are.

How we measure design performance

Measurement starts when the site goes live

Enquiries

The number and quality of enquiries from forms, calls and emails. Your sales tell us whether the site attracts the right customers.

Purchases and drop-off

How visitors move from product to basket and purchase, and where they drop off. That's where we step in first.

Speed and mobile

Load time and the key actions on phones, where many customers meet you first. The numbers show us where to adjust.

Visibility on Google

Rankings and clicks on your most important pages, so you keep your visibility even after moving to a new website.

Questions about website and print design

What does a digital design agency do?

A digital design agency designs websites, webshops and print materials based on your brand. Amplify also develops and runs the sites and connects the design with the rest of your marketing, so it fits into the whole customer experience.

How much does a new website cost?

The price of the website depends on the number of pages and features, and whether it's a webshop. You get the price in black and white before we start.

What should I look for in a design agency?

Look for an agency that starts with your business and your brand, shows you drafts along the way and measures enquiries and sales after launch. You should also be able to talk directly to the people who design and build.

How long does it take to develop a website?

How long it takes depends on the scope and on how much material is ready. We agree milestones, feedback and responsibilities before we begin, so you know the timeline from the start.

Are you a WordPress agency or a Shopify agency?

Both. We build websites in WordPress and webshops in Shopify, and advise on the choice based on the features you need and the way your team works.

Can we edit the website ourselves afterwards?

Yes. We build in WordPress and Shopify, so you can edit copy, images and products yourself. The setup takes into account the tasks your team handles day to day.

Who owns the website?

You do. The site, the content and the data are yours, even if you leave.

Will we lose rankings on Google with a new website?

A new website can affect your rankings. That's why we move the content and redirect the old URLs to the new ones, and our SEO specialists are involved in the planning, so you keep your visibility.

Do you also make print materials?

Yes. We design brochures, signs and other print materials in the same style as your website, so your brand looks the same on screen and on paper.

Do you use AI when you design?

People create the design. We use AI for routine work such as checking links, speed and metadata, and our AI can work directly in your WordPress or Shopify site when you give us access. That way, the designers spend their time on your style.

Get started

Should we be your design agency?

Tell us what your website needs to do for your business. We start from your brand and the customers you want more of.

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