Amplify Academy - Digital marketing, branding and strategy knowledge

Knowledge that can boost your business

Learn about branding, strategy and digital marketing tools - from search engine optimization, paid advertising and web development to content and video; tools that can boost your business.

Amplify Academy

Explore our knowledge universe - find your favorite category below.

March 25, 2026

10 Tips: How to Succeed with Email Marketing

Do you want to succeed with email marketing, but do you...

February 17, 2026

Programmatic SEO

Programmatic SEO is an advanced SEO strategy where data and technology...

August 27, 2025

Guide to Google Business Profile in 2025 (Google My Business)

Want a better understanding of Google My Business?

February 14, 2025

SEO – What Is It? Search Engine Optimization in 2026

SEO aka Search Engine Optimization - or in Danish: search engine optimization...

September 26, 2024

Crawl depth and SEO

Crawl depth is a technical SEO term that is often overlooked,...

August 26, 2024

What You Should Know About SMV:Digital

Looking to kickstart your company's digital presence? Then we have...

August 14, 2024

YMYL – Your Money or Your Life!

If you work in health, healthcare or finance, you'll find yourself...

May 15, 2024

SGE/AI overviews are rolling out in the U.S.

In May 2023, Google announced their newest addition,...

April 16, 2024

Everything You Need to Know About AEO (Answer Engine Optimization)

AI plays a more important role than ever, which is why it...

March 21, 2024

A Short Guide to a (Good) Landing Page

We give you 16 concrete tips for creating landing pages,...

March 21, 2024

Understanding Google's New Algorithm—What Is Google BERT?

Google is constantly coming up with new updates to improve the...

March 20, 2024

Google My Business – How to Set Up Your Online Business Profile

Google My Business is your company's online business card - that's why...

March 20, 2024

Why your business should write blog posts

Why should you spend time writing blog posts for...

December 7, 2023

Helpful Content Update

In August and September 2023, Google rolled out a significant update...

December 6, 2023

Server-side tracking

Read about server-side tracking and learn more about why it's important...

November 6, 2023

Branding

Branding can help differentiate a company in a competitive...

October 13, 2023

E-E-A-T – “Eat” Your Way to SEO Success

Dive into the world of E-E-A-T and understand why experience, expertise,...

September 29, 2023

H-Tags in SEO – Everything You Need to Know

If you've ever gotten acquainted with SEO, HTML and...

August 9, 2023

Understanding LinkedIn's Algorithm in 2023

LinkedIn can seem like an impenetrable jungle. That's why I've...

July 27, 2023

Seven Awesome SEO Tools – A Webmaster's Most Important Tools

In this post, we open up the toolbox to help you...

July 19, 2023

12 Tips for YouTube SEO

You may be familiar with website SEO - but did you know that...

June 23, 2023

SEO Checklist: How to Write Compelling Landing Page Copy

Writing SEO copy is both time-consuming and research-heavy - read...

April 14, 2023

Fatal SEO mistakes in 2023

Read on as I try to make you smarter...

March 28, 2023

Build Authority Through Link Building

Strong backlinks increase your website's credibility and authority in Google...

March 28, 2023

How Do You Create a Podcast? 5 Steps to Incorporating Podcasting into Your Branding Strategy

Why is podcasting a brilliant media platform? And how do you get...

February 8, 2023

Achieve Success with Off-Page SEO

There are several different disciplines you need to master if you want to...

February 8, 2023

Get a Handle on On-Page SEO

What is on-page SEO? Read along in this post and...

February 8, 2023

Technical SEO

Are you struggling to understand what's stopping you...