360-Degree Marketing | An Agency with a Strategic Focus

Do you want to make sure your marketing reaches your target audience at every stage of the customer journey? At Amplify, we specialize in 360-degree online marketing—which drives growth both now and in the long run. We do this by tailoring our marketing to relevant customer segments and needs.

 

We build on insights, target audiences, and business—and connect them to the right channels.
We create marketing that can be measured—and that makes a difference to your bottom line.
We bring together channels and messages so you come across as clear and consistent.
We focus on both immediate results and long-term impact that will strengthen your position over time.
Peter, a Performance Marketing Specialist at Amplify, is in the process of developing a 360° marketing strategy focused on the entire customer journey

Success Throughout the Sales Funnel

Online marketing can seem like a daunting and overwhelming task. There are many channels, and even more formats.

Google Ads, SEO, the Display Network, Facebook, Instagram, LinkedIn, YouTube… Content marketing, blog posts, landing pages, lead generation campaigns, newsletters, lead ads, influencer marketing…

And that's just a small sample of what's available.

So which channels should you focus on? The answer to that question isn’t really about you and your business—or your brand, for that matter. Instead, it’s about your customers and their needs.

At Amplify, we therefore focus on 360-degree online marketing—marketing that drives growth both now and in the long term by leveraging channels tailored to all types of customers and their needs.

Let's Amplify!

Amplify CEO Nicolai Vittrup Outlines Digital Strategies

Strategy​

Our strategy is the foundation of everything we do—when the strategy is solid, the results shine through. That’s why we work together to chart a course toward your goals

As a 360° agency, we help your brand shine across all channels

Branding​

There’s no one quite like you, and that needs to shine through across all channels. That’s why an understanding of your brand is the guiding star in any collaboration with Amplify.​

Natasja Oversees Execution at the Digital Marketing Agency Amplify

Execution​

Actions speak louder than words. That’s why our team consists of both creative and technical talent who not only set the course—but also manage to stay on it.​

Strategy, branding, execution—that’s how we do it

Our Mindset

Strategy- and brand-driven 360° marketing with a focus on execution. That’s the common thread running through everything we do—no matter which companies we work with.

Let's Amplify

Over 500 ambitious companies have already chosen us as their marketing partner. Are you ready to take your brand to the next level?

Should we handle all your marketing efforts?

At Amplify, you’ll meet an experienced team of specialists who, together, cover the entire digital toolkit. We combine strategy, branding, and performance into a single, comprehensive solution—tailored to your goals, your target audience, and your reality.

Get in touch with us—and let’s build a 360° approach that makes an impact throughout the entire customer journey.

Digital magic happens at the intersection

Our toolkit includes everything from SEO, social media marketing, and paid advertising to content, video, web development, and digital design.

But it’s not the tools themselves that produce results—it’s the interaction between them. When we combine our specialized expertise with a strategic mindset, we create the synergy that truly enhances your digital presence.

360° marketing based on four key elements

An agency focused on the entire customer journey

1. Strategic Foundation

We develop a clear strategy for your digital initiatives—grounded in data, target audiences, and business goals—so that all activities work toward the same goal.

2. Channel-Adaptive Execution

We select and use the right channels for the right purposes—from search and social media to email and display—always keeping the target audience at the center.

3. Performance and Optimization

We measure the impact of your campaigns across channels and make ongoing adjustments. This ensures that your marketing becomes more targeted, more relevant, and more effective over time.

4. Balancing Brand and Message

We ensure that your brand and your messages are consistent across all channels—both visually and in terms of messaging—so that customers experience a consistent brand identity.

We support your customers every step of the way​

We create a need to buy

The customer journey begins at the awareness stage. Here, the primary goal is to plant a need in the mind of the ideal customer, as well as to raise awareness of your brand and your products or services.

So, you’re working with cold leads at this stage of the customer journey—which is why it’s absolutely essential that you stand out from the crowd and clearly communicate your unique selling points.

During the awareness stage, we use Facebook ads and other forms of social media marketing to convert cold leads into ready-to-buy customers. We also spread your message through banner ads on Google’s Display Network.

Our advertising during the awareness stage is always based on a thorough segmentation of your target audience, which ensures, as much as possible, that we focus precisely on your core target audience. In particular, we clearly convey your messages through compelling ads, well-produced video content, and other forms of content.

Natasja, Head of Performance at Amplify, discusses strategic advertising during the awareness stage

We're turning heads

In the next stage of the customer journey—the so-called “consideration” stage—the need is now firmly established in the minds of your target audience, and they therefore begin to search the market for providers who can meet their needs—and this is where they will often turn to Google.

That's why it's important to be visible in search results.

At Amplify, we help your business gain visibility in search results through data-driven and strategic search engine marketing—including SEO and Google Ads.

Based on keyword analysis, we create compelling landing pages and eye-catching ads in search results that will get your website into the coveted top results on Google’s search results page.

CEO Nicolai and Head of Performance Natasja in conversation at the 360-degree digital agency Amplify

We take a broad approach—without shooting in all directions

Your target audience can’t necessarily be lumped together. They are different people with different needs and different ways of navigating the web. Not least, they are at different stages of the customer journey—some have a budding need and may have only just begun to explore the market, while others are 100% ready to buy and just need that final nudge toward the checkout.

The cornerstone of our work is our ability to understand each company’s core competencies and target audience. That’s why we can always tailor our choice of channels to your company’s specific needs.

While the goal of our 360-degree approach to digital marketing is to cast a wide net—we never shoot with a scattergun. We always aim precisely at the target to hit the mark—exactly where your customers are in their customer journey.

Juliane, Senior Campaign Manager at Amplify, focuses on channel selection and segmentation to effectively target customers throughout the entire customer journey

We convert customers who are ready to buy

At the decision stage, your customers are 100% aware of their needs. The need has blossomed and is now in full bloom—it’s time to reap the rewards! In other words, you need to convince your customers—who are now 100% ready to buy—that your brand, products, or solutions are exactly what they need.

During the decision stage, it’s therefore also important to be visible at the point in the customer journey where your target audience is still undecided about using their Dankort. We achieve this, among other things, through sales-driven and conversion-friendly landing pages that generate high rankings in Google’s organic search results and high quality scores for your ads in Google Ads.

During the decision stage, we also use remarketing to reach users who have previously visited your website or online store without purchasing a product or booking a service. This way, we increase the likelihood of converting more of your visitors into customers.

Jens, an SEM specialist at Amplify, analyzes search data and ad strategies with a focus on converting customers who are ready to buy and are in the decision-making stage

We convert customers who are ready to buy

In the next stage of the customer journey—the so-called “consideration” stage—the need is now firmly established in the minds of your target audience, and they therefore begin to search the market for providers who can meet their needs—and this is where they will often turn to Google.

That's why it's important to be visible in search results.

At Amplify, we help your business gain visibility in search results through data-driven and strategic search engine marketing—including SEO and Google Ads.

Based on keyword analysis, we create compelling landing pages and eye-catching ads in search results that will get your website into the coveted top results on Google’s search results page.

Jens, an SEM specialist at Amplify, works with programmatic SEO in Make to automate the creation of search engine-optimized landing pages

Learn Even More

Would you like some tips and tricks for your marketing? Our specialists share their own advice on our knowledge platform, Amplify Academy—and it’s completely free.