Amplify is a social media agency with a strategic focus

Advertising on Instagram

Instagram advertising is arguably the latest in social media marketing efforts. 

It's a quick and easy way to get new leads and convert new visitors into regular customers. 

Maj creates content for social media

Instagram agency for the ambitious

As a social media marketing agency, we help ambitious companies get leads on social media - from fast-growing webshops to international companies.

Despite the diversity of our customer portfolio, there is one thing that is common to every social ads partnership we enter into: Customized solutions that match each company's reality, values and vision.

Common to all our customers is that they want to be visible where their customers are - on social media. This not only ensures more visibility on social channels, but more visibility in general.

So if you want to become visible on social media, don't hesitate to get in touch with us. We look forward to increasing brand awareness of your company in your target audience.

A selection of satisfied partners

Meet some of our current partners and learn more about what it's like to be an Amplify customer.

We make you visible on social media

We create results through strategy and branding - making us the ideal partner for social media marketing where visibility is key.


Do you want to make your brand visible on social media? We help you generate hot leads with social media marketing.

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ambitious companies we have worked with over the years.

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brands, we have gained exposure, traffic and leads through Instagram, Facebook and other social media.

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of our partners have given us 5 stars on Trustpilot.

Let's Amplify

Over the years, we've worked with a wide range of ambitious companies. Is your business next?

What is Instagram advertising?

Instagram advertising is in many ways similar to its parent company's ad feature 'Facebook Ads'.

Instagram advertising allows businesses to pay for sponsored ads, which Instagram consumers are then exposed to through the app's various features such as news feed, stories and the 'Explore' search function.

Instagram ads are similar in appearance to consumers' own posts, but the difference is in the top left corner, where it will say "Sponsored" instead. This applies whether you advertise directly through your own company profile or if you partner with a content creator, influencer, creator or whatever you know them as.

If you're thinking "Oh, blatant advertising isn't good for credibility", unfortunately we can only say "That's life". The Marketing Act is at the forefront and the Consumer Ombudsman is a tough nut to crack.

Why should you advertise on Instagram?

As of January 2022, Instagram has over 1 billion active users globally, making it one of the world's largest social media platforms. According to Instagram itself, 90% of users follow at least one company profile and 50% are more interested in a brand when they see ads from the company.
It's a lot of numbers to throw on the table, but there's no doubt that advertising your products and services on Instagram is a really good and profitable idea.

With so many active consumers on the medium, you can meet your target audience directly on Instagram. In 2022, one in four consumers will use social media to find inspiration - and new products and services. For you, this means that it can convert sales if your business sneaks into the many stories and posts where Instagram users find their inspiration.

Where are ads visible on Instagram?

Your ads are visible in three different places across Instagram - News Feed, Stories and Explore.

In addition to choosing where your ads are displayed, you also choose the type of ad(s) you want to use. Here you should consider whether you are mainly a company that offers products or services and whether your message is best in image and/or video format.

'Explore' is a slightly newer addition to Instagram advertising, and while it may sound like an overlooked feature, over 50% of Instagram users actually explore the 'Explore' feature every month.

Maj creates content for social media

How do you advertise on Instagram?

When you're getting started with your advertising on Instagram, there are a few steps you need to go through before you can press 'play' on your campaign.

We'll go through them for you!

Are we a match for you?

Of course we want as many customers as possible - but not at any cost. Because not everyone is a match for Amplify.

But is your company thinking long-term and do you understand that one-off hourly tasks are not a shortcut to success - neither in organic search engine results nor in relation to your business goals?

Then Amplify might be your next agency.

We help customers who want to take their marketing strategy to new heights.

Get even smarter

Want tips and tricks for your marketing? Our specialists share their own advice in our Amplify Academy knowledge universe - and it's free.

Find your way in the social media jungle

What does it cost to advertise on Instagram?

The cost of Instagram advertising depends on what you are willing to set aside in your marketing budget. The cost per click and per purchase depends on several variables. In Business Manager, you choose whether you want to pay per impression or per click to your website.
You also specify how much you want to spend on the ad daily or for the full lifetime of the ad.

Click prices can vary anywhere from 50 øre to 15 kr. However, as a minimum, you can choose a daily budget of 5 DKK and if you pay per click rather than per exposure, the daily budget is at least 25 DKK.

Get your social media marketing off to a safe start

Need advice or want to outsource your social media marketing to a specialist?

At Amplify, we're ready to help you succeed on social media - from Facebook and Instagram to Snapchat.

Does your company think long-term and understand that one-off hourly tasks are not a shortcut to social media success? Then Amplify could be your next social media agency.

We can help you with:

Shall we have a no-obligation conversation?

Do you need professional help with social ads or your social organic strategy - and do you want to work with a full-service social media agency that is data-driven, strategic and branding-oriented?

At Amplify, we understand that a cohesive marketing strategy is necessary to create a lasting impression.

That's why we integrate tailored social media strategies as a natural part of a larger strategy that strengthens your position across all channels. 

Contact us today and let our campaign managers and content creators help you reach your target audience on the right social channels.

Get help with social ads or social organic strategy

Are we the right social media agency?

We are if your company can answer "yes" to several of the following:

FAQ - Marketing on Instagram

Instagram advertising is strategic and paid advertising on the social media Instagram. You can set up ads that appear in the news feed, stories, reels, Instagram business and in the "explore" search function. 

Instagram is an attractive social media to be on if you want to create brand awareness. Instagram itself has reported that users are 50% more interested in a company after seeing an ad from them. 

If you need help marketing your business on Instagram, you can get help from a digital marketing agency like Amplify. Agencies help with advice as well as planning, setup and reporting. 

Success on all channels

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