Acture
- Content, Google Ads, SEO, Social Ads, Web
More of a partner than a supplier—here’s how we generated leads and increased revenue for Acture (formerly known as Health Group).
Digital solution with a focus on brand identity
Amplify has partnered with Acture to create a digital identity that not only reflects their brand colors but also their position as a reliable and innovative healthcare provider.
We have focused on ensuring that Acture’s digital presence aligns with its visual identity and values—this has resulted in a website that is both user-friendly and true to the brand.
We actually feel like we have a partner more than a supplier. As customers, we need to be heard and understood—and we feel that Amplify does just that. We also feel that if any challenges arise in our collaboration, they’re resolved in a flash because we’re so close to each other. I would definitely recommend Amplify to other medium-sized and large companies that need a comprehensive solution.
Director at Acture
About Acture
Acture is a healthcare company dedicated to improving health and workplace conditions in Danish companies.
In the Danish context, the company has historically been known as Health Group, but it was acquired in late summer 2025, and since June 1, 2026, it has shared its name with its Dutch parent company and a handful of other European companies.
For more than 25 years, Health Group has used a knowledge-based approach to help companies improve their physical and psychological work environments and provide preventive health solutions. With this Dutch acquisition, the company has only grown stronger in Denmark and can now offer its customersaccess to an even broader range of health and insurance solutions.
Their core competencies include workplace assessments, health screenings, on-site massages, and ergonomic consulting. Acture currently has more than 600 clients and over 200 employees, and the company has experienced double-digit growth for the past 6 years.
The Assignment
In the words of CEO Adam Rosenkilde, it was important in the collaboration with Amplify to find a partner who understood the company’s needs.
Acture chose Amplify because they needed a marketing agency that could understand what kind of company Acture is—and, based on that understanding, develop a tailored marketing strategy.
In that sense, our collaboration with Acture has been a prime example of how we work at Amplify.
Specifically, the collaboration has involved a combination of Google channels such as SEO and Google Ads, social media platforms such as LinkedIn and Meta, and visual elements such as video production and the website—all with the goal of delivering results for Acture.
Selected Results
A selection of some of the great results we've delivered.
200% increase in organic clicks
From a cold outbound strategy to warm inbound leads
Increased fire safety awareness and revenue
360-Degree Workplace Safety Consulting Meets Full-Service Marketing
Acture describes itself as a provider of 360-degree health and safety consulting that, through evidence-based health and safety initiatives, helps companies achieve outstanding results and high returns.
In that sense, they are, within their own industry, a counterpart to Amplify and our goal of being a full-service digital marketing agency dedicated to delivering strategic insights and performance that drive results for our clients. That’s why—more than six years into our partnership—we’re pleased with CEO Adam Rosenkilde’s words:
“Amplify is really good at making sure everything comes together as a cohesive whole and a strategy.”
360-degree workplace consulting meets full-service marketing; our partnership with Acture has been a prime example of how we want to support our clients.
Visibility across all channels, more leads, and increased revenue
The partnership with Amplify has been beneficial for Acture—both on individual channels and, certainly, in the big picture.
Through this collaboration, Acture has, for example, achieved a significant improvement in its Google rankings and organic traffic. In addition, the company has positioned itself by creating a user-friendly and conversion-optimized website, as well as through various visual initiatives.
In summary, Acture has become better known in the market—resulting in more leads and increased revenue.
A selection of satisfied partners
Meet some of our current partners and learn more about what it's like to be a customer at Amplify.
