International SEO: Succeed internationally
If you are interested in expanding your business to an international market, you should consider implementing international SEO as part of your marketing strategy.
Read more about the benefits of investing in international SEO.
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Benefits of international SEO
SEO is an essential part of any successful marketing strategy. If you're interested in entering an international market, international SEO is an equally important part of the strategy to ensure digital visibility for your website.
There are many benefits to implementing international SEO on your website, such as
- Increased visibility
By targeting your content to specific geographical regions, you can increase your visibility for relevant keywords in those markets.
- Greater range
With international SEO, you can reach a wider audience as you are no longer limited to your local market.
- Greater opportunities to generate leads
Reaching a larger audience also increases the possibility of generating leads from abroad.
- Ability to compete on a global scale
International SEO allows you to compete with companies from around the world, which can be a powerful way to increase your market share.
Our international SEO process
At Amplify, we have a team of SEO specialists who are also experts in international SEO. Among other things, we make sure that:
- Identifying target markets
First of all, we identify the geographical regions where you want to target your content. This can be based on a number of factors, including existing demand for your products or services, competitive factors and your existing market share.
- Translation of content
Once we have identified your target markets, we translate the content into those languages. This can either be done manually by a translator or using translation tools like Weglot (which we'll look at in the next section).
- Content targeting
We then target the content to the specific markets by adding local references and keywords that are relevant to those regions.
- Optimization of meta tags and other technical elements
We also optimize your meta tags, including title and meta descriptions, as well as other technical elements such as URL structure and hreflang tags, to ensure that your website is optimally configured for the relevant markets.
- Measurement and adjustment
Finally, we measure your results and adjust your strategy as needed to ensure you achieve the desired search rankings in those markets.
Ways to translate content
Weglot is a translation tool that makes it easy to translate content into a variety of languages. It can be a time-saving and cost-effective solution when implementing international SEO on your website.
With Weglot, you can automatically translate your content using machine learning, or you can choose to have your content translated manually by a professional translator. Weglot also makes it easy to manage and maintain translations, as you can edit translations directly in your website's CMS.
Get help with international SEO today
Amplify is a professional SEO agency with a team of skilled SEO specialists who know what it takes to optimize your website and increase your online visibility. If you want to know more about what SEO is and want help creating online visibility for your business, Amplify is ready to help you.
We also offer other services that can help increase your company's digital presence, including social media marketing and content marketing. Contact us today on +45 70 60 50 28 or send an email to info@amplify.dk and let us help you create visibility for your business online.
FAQ - international SEO
What is international SEO?
International SEO is a strategy that aims to improve the ranking of a website in search results in international markets. This involves targeting content to specific geographical regions by adding local references and keywords, translating content into those languages, and optimizing meta tags and other technical elements to ensure the website is optimally configured for those markets.
Why use international SEO?
There are many good reasons to implement international SEO on your website. It can increase your visibility and reach, increase the possibility of generating leads from abroad and allow you to compete with companies from around the world. It can also be a good way to exploit any niches abroad, for example if you have a product or service that is not available in the local market.
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